The Wessel & Vett Fashion Prize is Scandinavia’s most prestigious fashion design award, founded by the Wessel & Vett Foundation in 2012 to embody its core values of entrepreneurship and creativity. This Prize underscores the Foundation’s dedication to nurturing Danish design talent, while honouring the legacy of Magasin as a historic fashion institution. The winner will receive a distinguished cash prize of 500,000 DKK (€67,000).

“With this year’s edition of the Wessel & Vett Fashion Prize, we reaffirm our dedication to supporting Danish fashion brands and designers, celebrating their diversity, creativity, and originality. This year’s finalists embody the essence of Danish fashion today and tomorrow. Their talents and distinctive brands have demonstrated immense courage by staying true to their core DNA and vision, despite an ever-changing and challenging market, making them perfect ambassadors for our industry. These qualities reflect our core values: entrepreneurship, innovation, creativity, and sustainability. We are more committed than ever to providing these designers with the necessary guidance, platform, exposure, and financial support to fully realize their potential. This effort not only contributes to the success of this year’s winner but also strengthens the presence of the runner-ups, both locally and internationally.” — Nina Wedell-Wedellsborg, Founder, Wessel & Vett Fashion Prize

Building on last year’s strategic focus of incorporating more established brands and designers, the 2024 Wessel & Vett Fashion Prize recognizes four finalists: Skall Studio, Stem, OpéraSPORT, and SUNFLOWER. These selections highlight the Prize’s dedication to supporting designers known for their distinctive and immersive styles, as well as their commercial potential to build a global fashion business. Now in its 12th year, the Prize continues to support and promote original Danish fashion designers, reaffirming its commitment to elevating Danish fashion brands and designers to their full potential.

The Wessel & Vett Fashion Prize stands as the premier and most influential fashion award in the Nordic region, focused on fostering sustainable brands and promoting a responsible fashion industry. As part of this commitment, this year’s finalists will gain unprecedented international exposure through their participation in major initiatives abroad, giving them unparalleled visibility for global promotion.

Sponsored by the Wessel & Vett Foundation, the winner will receive a prestigious cash prize of 500,000 DKK (€67,000), to be announced on October 24th by Nina Wedell-Wedellsborg, the Prize’s founder. Additionally, the finalists will gain unprecedented international exposure through significant initiatives abroad, providing them with an unparalleled platform for global promotion.

The finalists, meticulously selected by a panel of industry experts, will be officially announced during Copenhagen Fashion Week’s Spring/Summer 2025 Opening Ceremony. These designers will present their brands and business strategies at the final event in October 2024. The Prize has a history of endorsing leading international and local industry experts, with previous winners such as Amalie Roege Hove, Cecilie Bahnsen, and Saks Potts emerging as prominent figures in both the Nordic and international fashion scenes.

As part of the continued sponsorship and collaboration with Copenhagen Fashion Week, the Wessel & Vett Fashion Prize winner receives significant opportunities, including a complimentary slot on the official show and presentation schedule for both the Autumn/Winter 2025 and Spring/Summer 2026 seasons, the coveted opening slot for Autumn/Winter 2025, and participation in Copenhagen Fashion Week’s symposium in London during London Fashion Week in June 2025. Flights for one representative from the winning brand will be covered, further enhancing their global exposure and industry recognition.